Hard Mode

Macro Trends with Social Media College

Episode Summary

Welcome to Hard Mode featuring Social Media College Founders Daniele Tanner & Jonathon Tanner. Social Media College is the market leader for social media education. They work with the world's top social media experts who use all the social platforms every day to deliver real life education that helps people accelerate their business and career. They possess national accreditation for their Diploma of Social Media Marketing and engage with thousands of students and multiple universities. Discussed in this episode is piggybacking off macro trends, the mythology of the overnight success, an aligned vision as a couple running s startup and the power of education technology as Social Media College moves into it's next formative phase. This episode is hosted by Tractor Ventures Entrepreneur in Residence, Noga Edelstein.

Episode Notes

Welcome to Hard Mode with Social Media College Co-Founders & Co-CEO's Daniele Tanner & Jonathon Tanner in conversation with Tractor Ventures Entrepreneur in Residence, Noga Edelstein.

Social Media College is the market leader for social media education. They work with the world's top social media experts who use all the social platforms every day to deliver real life education that helps people accelerate their business and career. They possess national accreditation for their Diploma of Social Media Marketing and engage with thousands of students and multiple universities. 

In 2014, Jonathon and Daniele were working in the consulting and advertising media industries & realised employers were struggling to find qualified social media managers and tertiary education providers were finding it impossible to keep up with the constantly evolving nature of social media marketing. This set in motion bringing the concept of Social Media College to market.

Talking points:

• An online learning platform for social media marketing
• Piggybacking off macro trends
• Continual involvement in entrepreneurial pursuits
• The mythology of the overnight success
• An aligned vision as a couple running a startup
• Launching a new platform to market…
• Funding the company from phase 1 to phase 2
• The power of EdTech
• Guiding Decision Making with Company Values
• Top tips for amplifying social media marketing

Links:

• Social Media College
• A Cloud Guru
• Canva
• Chargebar
• Forbes Top 50 Social Media Power Influencers List
• Open Colleges
• Pluralsight
• Social Media Marketing Diploma

Online: www.socialmediacollege.com

Twitter: @SMConnect

Instagram: @socialmediacollege

Youtube: www.youtube.com/c/SocialMediaCollegeTV

Follow Tractor Ventures on Twitter: @tractorventures

This episode was hosted by Tractor Ventures Entrepreneur in Residence Noga Edelstein: @nogsE